The first Trane social media campaign of 2019 gives our followers an inside look at what makes our products #Unstoppable. For this campaign, we’ve developed new content to showcase the relentless testing our products endure to ensure homeowners have dependable home comfort. Building off the newest TV spot, we are deploying 3 to 4 posts per week on Facebook that highlight the real-life testing our products go through, both in the Tyler Test Lab, as well as on our production lines.
This campaign helps build awareness of our rigorous testing, while supporting consumer perceptions that Trane is a trusted brand focused on building reliable home comfort systems.
We invite you to follow our new campaigns—including the Test Appreciation posts—by liking and following the Trane Facebook page.